How mature is your marketing department?

Take this 5-minute survey to find out how your team stacks up

The most successful marketers unite people, process and technology to achieve their goals. Take this self-assessment to identify your core competencies and areas for continued development. We’ll provide you with your roadmap to the next stage of marketing maturity.

Start Assessment

How many geographic markets or regions does your brand operate in?

1-5 6-20 21-49 50+

How efficient and coordinated is your marketing today?

1 2 3 4 5
Not coordinated
Well-coordinated

Do you have enough visibility across your current and upcoming marketing activities?

1 2 3 4 5
No visibility
Complete visibility

Which of the following scenarios most accurately describes who makes your content?

Entirely agencies Mostly agencies and freelancers A balanced mix of agencies and in-house producers Primarily handled by an in-house content studio

How are you targeting your advertising?

Personalized messaging and micro-targeting Some personalized messaging Mostly broad messaging Broad messaging to the largest possible audience

How aligned is your marketing content with your brand messaging?

1 2 3 4 5
Not aligned
Well-aligned

How effectively can you measure the performance of your marketing campaigns?

1 2 3 4 5
Not effectively
Effectively

How effectively is your marketing team planning for increasing complexity in the coming years?

1 2 3 4 5
Not effectively
Effectively

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