We believe the only way to scale out Percolate is to distribute decision making out to the edges. That means we ask each and every person in the company to make decisions on behalf of the organization on a regular basis, without necessarily going to their manager to get advice or approval. Their guide instead must be the company’s culture. This values document is an attempt to officially record the values that we believe make Percolate great. Each value is paired with a question that anyone within Percolate could ask themselves to help them understand whether the decision they’re making is aligned with the company.
We ask each and every person in the company to make decisions on behalf of the organization on a regular basis, without necessarily going to their manager to get advice or approval.
At Percolate, we have a short set of values that define and guide who we are, how we work, and the decisions we make. One of those foundational values is “just,” commonly defined as “not doing wrong to any; violating no right or obligation; upright; righteous; honest; true.” As a startup, one of our original inspirations for “just” comes from a tradition of blameless post mortem reviews of errors and company mistakes. The goal is to always question assumptions, try to understand root problems, and solve for the system’s failures, rather than laying blame on an individual. When you push people to create important change, it’s only fair to also focus on the community and context where that change needs to succeed.
We’ve always strived to embody this value of “just” since the start of Percolate, but sometimes it’s important to reaffirm your beliefs and remind yourself why they really matter.
When we look at the world, or just look around the office at the type of company we want to build and the people we want to build it with, it’s clear that being just — practicing it, upholding it and standing side-by-side with others who want to spread the same kindness, truth and fairness — is one of the most important things we can do.
—It champions diversity, tolerance, and equal treatment of people, regardless of where they’re from, who they love, how they look or what they believe.
—It encourages its employees to run fast, be fearless, work hard and be judged on the merits of their contributions, not on external factors connected to their identity or culture.
—It builds community and goodwill through its brand, actions, people and relationships.